Ries & Ries

Ries and Ries is a father and daughter duo who are hailed as the "Positioning Pioneers". Al Ries & Laura Ries have been working together as focusing consultants for over 20 years and are both also bestselling authors who have been profiled by Business Week, Marketing News, Advertising Age, The Wall Street Journal, Atlanta Journal-Constitution, and countless other domestic & international publications.

Year: 2017
Role: Art Director + Designer
Agency: Syrup

RIES & RIES_Concept.png